Copper plates attach either side of your SD or DDR Ram modules dissipating heat generated through the memory chips. Allowing improved cooling for standard operation and cooler running under load or overclocking.

Its not often you can brag to your friends about having "Strong Wind" even more impressive is that you can use it to cool your computer's memory, whilst you could leave them wondering how you position yourself without causing damage to yourself or your machine. Or you could show them your impressive new memory coolers. (i'm all for leaving them pondering)